Tuesday, 5 June 2007

Olympic Logo


The 2012 London Olympics are proving to be difficult to sell to an increasingly sceptical British public. Many believe the billions due to be spent in East London would be better invested in improving public services around the country than on a fortnight long drug enhanced sports day.
My own opinion is that we have been handed the job of hosting the games and we should get on with it, we can't just decide to give it up and hand over to someone else, which would be highly embarrassing.

However it comes as no surprise that the whole event is turning into a political correct posturing exercise. Witness the unveiling of the official 2012 Olympic logo.

Dull, unimpressive and designed to cause minimum offense to anyone, it is, basically, rubbish. Expensive rubbish mind you. It has cost you, the taxpayer, £400,000 for this design. Not bad work if you can get it.

Olympic minister Tessa Jowell explained "This is an iconic brand that sums up what London 2012 is all about - an inclusive, welcoming and diverse Games that involves the whole country.”

Inclusive? Welcoming? Diverse? Mmmm. Liberal left New speak if I ever heard it.

Compare the 2007 logo to the 1948 London Olympics one. It makes no bones that this is a very British event. With the background of the clock tower of the houses of Parliament(Big Ben) and in the foreground a drawing of the
the statue of the "Discobolus" (classical icon of the discus thrower from Ancient Greece), it gives off an imperial air(despite the era being the start of the dismantling of the British Empire) and a sense of the Hellenic spirit that drives forward both the Olympic games and our own British and Western Civilisation.

We see this time and time again with design of logos today. Remember the British airways 'Tribal' designs on the tails of the Aeroplanes? About as popular as Osama Bin Laden at a Manhattan wine bar. The Conservative Party's 'Blue Tree' design? All thought up by PC indoctrinated minions, out of touch with the British public and earning the kind of money that exasperates that particular problem even more.

It's all part of the ideology of the Liberal Left. The desire not to offend anybody, to be inclusive, to shun anything that gives off the impression of greatness and glory. It's a desire to bring everybody down to the same(low) level. These people are ashamed of Britain's past and traditions and wish to reconstruct society to alleviate their own sense of white guilt. This despite receiving no mandate from the vast majority of the British public to do so. This is why we must vote these kind of people out of public office when we can, and install people into positions of power who have Britain's best interests at heart.

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